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Courses

This undergraduate program includes a 49-credit curriculum, which constitutes the major course of study. General Education and elective credits are also required to fulfill the 123 semester credit requirements for the BBA degree.

BSA 221 Introduction to Accounting (prerequisite) (6 weeks – 3 credits)

This course is designed to give students at the undergraduate level an introductory broad-base knowledge of accounting as the business language. Underlying concepts and theories of accounting procedures are emphasized so that students are able to build multiple skills in financial statement development and overall financial statement interpretation. The theoretical basis enhances the student‘s ability to react to future challenges in real-world situations or in other business classes. The course is designed in accordance with the Accounting Education Change Commission (AECC), which recommends accounting courses be taught to develop critical thinking, analytical abilities, and teamwork through group and business activities.

BSA 308 Business Statistics and Research (7 weeks–4 credits)

This course includes a study of statistical techniques and research design appropriate for business. The course begins with a review of the mathematics necessary to understand the nature of statistical analysis. Attention is give to data collection, analysis of data using basic statistical tools (to include descriptive statistics, hypothesis testing, correlation and regression) and interpretation of data.

BSA 310 Principles of Marketing (5 weeks–3 credits)

A survey of the role of marketing in the organization. Marketing strategies will be examined through discussion of product, price, distribution and promotion concepts. The marketing environment and its impact on consumers will also be examined.

BSA 313 Management Theory and Practice (5 weeks–3 credits)

A survey of management functions from a historic and contemporary perspective. The manager’s role in planning and strategic development, organizing, staffing, directing, and controlling is emphasized.

BSA 314 Business Communications (5 weeks–3 credits)

A study of types of communications will be stressed. This course will include written and oral communications, as well as the development of listening and nonverbal skills.

BSA 319 Organizational Behavior (5 weeks–3 credits)

A study of the relationship between organizational culture, individual and group behavior. Concentration will be placed on the role of leaders and their responsibility to provide appropriate interaction among these critical variables. Leadership, group dynamics, motivational processes will be explored with a focus on their application to the student’s workplace.

BSA 346 Accounting For Managers (6 weeks–3 credits)

A study of accounting principles applied to decision making at the operations level of management. Practices in cost accounting, budgeting, funding, and accounting controls will be emphasized in this course. Prerequisite: BSA 221.

BSA 406 Business and Corporate Finance (7 weeks–4 credits)

This course provides a basic knowledge of the finance discipline, including the different ways that businesses can be formed, the types of financial markets available, and how capital investments and funding decisions are determined in a way to maximize a firm’s value. Topics include a review of the time value of money, valuation techniques such as net present value and internal rate of return, financial ratio analysis, and management of current assets and liabilities. Cost of capital concepts are reviewed. Prerequisite: BSA 308, 346.

BSA 407 Integration Project (Independent study–3 credits)

A course designed to integrate and demonstrate the student’s professional and personal growth during his/her third and fourth year of baccalaureate study. The student will document one major assignment from each course that demonstrates the various levels of cognitive learning, i.e. knowledge, comprehension, application, analysis, synthesis, and evaluation. With this historical foundation, the student will prepare a faculty-guided major written project encompassing an area of theory and practical application in the field of business, developed over the duration of the BSA program of study, which demonstrates the student‘s knowledge of applied business research.

BSA 435 Human Resource Management (5 weeks–3 credits)

This is an introductory course in the study of the direction of organizational systems that ensures human talent is used effectively and efficiently in reaching organizational goals. All organizations, both large and small, require employees be recruited, selected, assessed, trained and managed. They will be compensated, and in most cases, provided with benefits. These issues and the legal environment as it relates to our human resources, provide the framework for this constantly evolving course.

BSA 444 Management Strategy (5 weeks–3 credits)

This is a capstone course that will focus on the formulation and implementation of strategies that result in a sustainable competitive advantage for the organization. Business problem-solving and decision-making techniques applicable across the functional areas of business will be introduced. Case studies and business simulations are used to explore the complex problems confronting contemporary business and to find and successfully implement solutions to these problems. Prerequisite: Completion of all major courses. Exceptions may be granted by the Regional Director and the Instructor.

BSA 480 International Business (5 weeks–3 credits)

An introduction to the strategic and functional aspects of international business. Students are challenged to apply and integrate basic business knowledge and skills to global finance, marketing, operations, trade, and the management of new ventures and alliances in dynamic international environments. Students will explore the impact of environmental challenges, including economic factors, sociological-cultural factors, legal-political factors, and the use of various tools and techniques developed to meet these challenges.

CSS 301 Computer Information Systems

(Independent study–3 credits)

An introduction to the use of computers in developing and using data base information systems and the integration of these systems with organizational and management decisions. (A test-out option is available for this course.)

ECO 305 Economics For Managers (7 weeks–4 credits)

A study of the basic principles of economics and how economic thought historically has impacted business and industry. Domestic as well as global economic issues are emphasized. Prerequisite: BSA 308.

PHL 300 Applied Ethics (5 weeks–3 credits)

An examination of representative theories of morality from historical and contemporary sources. The student will look at the moral issues that affect employers and employees in the work environment.